6 Salesperson Archetypes

Salespeople are as diverse as Indian spices. They come in all shapes and sizes, and we are not referring to their bellies. At Computime Software – a leading provider of business software solutions such as Acumatica Cloud ERP, Infor SunSystems, and AXON Gaming – we’ve had our fair share of experience with customer management and witnessed a variety of salesperson archetypes.

Here are among the most distinct ones we’ve come across:

1. The Psychoanalyst

The Psychoanalyst analyses potential buyers’ personalities to know how to best approach the sales pitch. Humorous? Straight-to-the-point? Statistics-riddled? Once the psychoanalyst has all the info he needs, he could sell ice to an Eskimo.

2. The Silent but Deadly

No, it’s not what you’re thinking. He starts off being underestimated in the team, but is soon recognised as a huge asset. The silent but deadly, as the title implies, doesn’t make much noise; he doesn’t brag, nor does he complain, and he surely doesn’t excel at small talk. Yet this targets killer is always at the top of the board, seemingly conjuring up deals out of thin air.

3. The Relatable One

The relational salesperson thrives in social situations. This salesperson builds rapport naturally thanks to their infectious charisma and often gets sales because the buyer likes them enough that they become the deciding factor in the sales process.

4. The Cocky Son of a Gun

Confidence is key in sales. It attracts business, it sells. But there’s a fine line between confidence and cockiness, a line which once crossed, can repel people. The Cocky Son of a Gun is boastful, obnoxious, speaks loudly, and over everyone and is a generally unpleasant person to be within a 10-mile radius of. Of all the salesperson archetypes, this one is to be avoided like the plague.

5. The Sugar Spike

The Sugar Spike will start off with out-of-this-world enthusiasm and energy, both of which will drop drastically as soon as a customer shows the first sign of being difficult or lacking interest. As they say, what goes up must come down.

6. The Pest

Nobody likes pushy people, but they are around, lurking in the dark, waiting for someone to show interest in the product they are selling.

What matters most is understanding the various salesperson archetypes and knowing how to utilise one’s key strengths and personality traits to convert sales. Yet having a great product and a complete solution to work with makes everyone’s job easier! At Computime Software, we offer a selection of modern software solutions, from Acumatica Cloud ERP to AXON Gaming which can take your business – be it in the financial services, hospitality, retail or iGaming industry – to the next level!

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